Nov 8, 2006

Adobe’s CS3 seen driving new Mac sales in 2007

Source: Appleinsider

The release of Adobe’s Creative Suite 3.0 professional software package next year will be a catalyst for new sales of Apple Computer’s Intel-based Macintosh computers, according to one Wall Street analyst.

PiperJaffray senior research analyst Gene Munster recently spoke with 50 Adobe customers and found that 24 percent expect to buy a new Mac within two quarters of the release of Adobe’s CS3. Due by April of 2007, CS3 will represent the first version of the creative software bundle that is fully optimized for Apple’s Intel-based Macs.

“The bottom line is that there is significant pent-up demand for Intel-based Macs among the Adobe creative pro community,” Munster wrote in a research note. “Adobe creative pro customers cannot run their Adobe apps at full effiency on an Intel-based Mac until CS3 is released, so many are waiting until that time to upgrade their machines.”

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