Apr 18, 2005

The Expanding Adobe Empire

Source: eWeek
Written by Matthew Rothenberg

No, it’s not a belated April Fool’s joke: Adobe Systems really, truly is buying Macromedia Inc. to the tune of $3.4 billion.

This deal culminates what I reckon to be a decade’s worth of Macromedia acquisition rumors (practically since Macromedia was formed in 1991 by the merger of Macromind and Authorware). It also spells the end of a decade’s worth of rumors that Apple would be the buyer (although Apple did in fact purchase Macromedia’s Key Grip video-editing technology in 1998 and rename it Final Cut).

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